Ibirori byo guhaha bya Double Eleven, ibirori byo guhaha kuri interineti by’Abashinwa, byagaragaye ko ibicuruzwa byagurishijwe cyane mu ntangiriro yabyo kuwa mbere, ibi bikaba byaragaragaje ko igihugu kidatakaza agaciro mu kugura no gukoresha neza mu gihe kirekire mu gihe cy’icyorezo cya COVID-19.

Mu isaha ya mbere y’uyu wa mbere, ubucuruzi bw’ibirango birenga 2.600 bwarenze ubw’umunsi wose w’umwaka ushize. Ibirango byo mu gihugu, birimo isosiyete y’imyenda ya siporo Erke n’isosiyete ikora imodoka SAIC-GM-Wuling, byagaragaye ko byifuzwaga cyane muri icyo gihe, nk’uko byatangajwe na Tmall, urubuga rwo guhaha kuri interineti rwa Alibaba Group.

Ibirori byo guhaha bya Double Eleven, bizwi kandi nka "Singles Day shopping spree", ni igikorwa cyatangijwe na platform ya Alibaba y'ubucuruzi bwo kuri interineti ku ya 11 Ugushyingo 2009, kikaba cyarabaye igikorwa gikomeye cyo guhaha kuri interineti mu gihugu. Ubusanzwe kimara kuva ku ya 1 kugeza ku ya 11 Ugushyingo kugira ngo gikurure abashaka kugura ibintu biciriritse.

Isosiyete ikomeye mu bucuruzi bw’ikoranabuhanga, JD, yavuze ko yagurishije ibicuruzwa birenga miliyoni 190 mu masaha ane ya mbere y’iki gitaramo, cyatangiye uyu mwaka saa mbiri z’ijoro ku Cyumweru.

Ihindagurika ry’ibicuruzwa bya Apple kuri JD mu masaha ane ya mbere y’iki gitaramo ryiyongereyeho 200% ugereranyije n’umwaka, mu gihe ibicuruzwa bya elegitoroniki bya Xiaomi, Oppo na Vivo byagurishijwe mu isaha ya mbere byose byarenze ibyo mu gihe nk’icyo umwaka ushize, nk’uko JD abivuga.

Ikigaragara ni uko ibyo abaguzi bo mu mahanga baguraga kuri Joybuy, urubuga rwa interineti rwa JD, muri icyo gihe byiyongereyeho 198 ku ijana ugereranyije n'umwaka, birenga ibyo baguraga ku ya 1 Ugushyingo umwaka ushize wose.

"Ubucuruzi bw'uyu mwaka bwagaragaje ko umubare w'abaguzi ukomeje kwiyongera muri iki gihe cy'icyorezo. Izamuka ryihuse nk'iri ry'abagura kuri interineti ryanagaragaje imbaraga z'igihugu mu gukoresha ibintu bishya mu gihe kirekire," ibi byavuzwe na Fu Yifu, umushakashatsi mukuru muri Suning Institute of Finance.

Isosiyete y’ubujyanama Bain & Co yahanuye muri raporo ko ugereranyije n’umwaka ushize, umubare w’abaguzi bo mu mijyi yo hasi bitabiriye ibirori byo guhaha muri uyu mwaka witezweho kurenza uw’imijyi yo mu cyiciro cya mbere n’icya kabiri.

Nanone, abagera kuri 52 ku ijana by'abaguzi babajijwe bateganya kongera amafaranga bakoresha mu gihe cy'ibirori byo guhaha uyu mwaka. Impuzandengo y'amafaranga abaguzi bakoreshaga mu gihe cy'iserukiramuco yari 2,104 Yuan ($329) umwaka ushize, nk'uko raporo ibivuga.

Muri raporo ya Morgan Stanley, hagaragajwe ko ikoreshwa ry’ibicuruzwa mu Bushinwa ku giti cye ryitezwe kwikuba kabiri kugeza kuri tiriyari 13 z’amadolari mu 2030, ibi bikaba bizarenga Leta Zunze Ubumwe za Amerika.

Liu Tao, umushakashatsi mukuru wo mu Kigo cy’Ubushakashatsi ku Iterambere cy’Inama ya Leta, yagize ati: “Bitewe n’ibirori nk’ibi byo guhaha, havutse itsinda ry’ibicuruzwa bihendutse, bifite imiterere igezweho, kandi bishobora guhaza ibyo abakiriya bakiri bato bakunda, bizageza urwego rw’abaguzi ku rwego rwo hejuru cyane.”

He Wei i Shanghai na Fan Feifei i Beijing bagize uruhare muri iyi nkuru.