Ikinyamakuru cyitwa Daily Daily cyo mu mahanga cyatangaje ko ku wa gatatu, Ubushinwa bwambukiranya imipaka y’ubushinwa bwihutisha iterambere hifashishijwe ikoranabuhanga.

Umubare wa e-ubucuruzi bwambukiranya imipaka mu Bushinwa wagaragaje ubwiyongere bwa 18,6 ku ijana ugera kuri tiriyoni 1.92 (miliyari 290 $) mu 2021, nk’uko amakuru ava muri gasutamo abitangaza.

Ibicuruzwa byoherezwa mu mahanga n’ibicuruzwa byoherezwa mu mahanga byambukiranya imipaka byinjira mu gihugu byikubye hafi inshuro icumi mu myaka itanu, bituma biba imbaraga nshya mu iterambere ry’ubucuruzi bw’amahanga, umuyoboro mushya wo guhindura inganda no kuzamura inganda ndetse n’iterambere rishya ry’iterambere ryiza.

Hamwe ninyungu zo gutanga ibintu byoroshye, porogaramu yo guhaha yo mu Bushinwa yambukiranya imipaka Shein yarenze Amazone kugira ngo yambike urutonde rwa porogaramu zo guhaha muri Amerika muri Gicurasi 2021.

Shein yinjije yarenze miliyari 100 mu 2021, aho yavuye kuri miliyari 1 mu 2016, ahanini kubera ko ikoresha igihe gito cyo gushyira ibicuruzwa bishya, ifite uburyo butandukanye ndetse n’ibiciro bihendutse.

Ugereranije n’imyambarire y’Ubuyapani Uniqlo ikeneye igice cyumwaka kugirango itangire ibicuruzwa bishya, Shein yo mu Bushinwa ikenera iminsi irindwi gusa kandi Shein ashobora gushyira imyenda 10,000 mu cyumweru kimwe.

Shein yakuze kandi iza ku isonga ku isi yose itanga ibicuruzwa bike mbere kandi ihitamo niba izakora byinshi ishingiye ku bitekerezo byatanzwe ku isoko.

Kugira ngo ibikoresho bitangwe neza, Shein yateje imbere sisitemu ya ERP (Enterprises Resource Planning) kugirango ihuze imirimo yabatanga ishingiye kubigurisha no kubika amakuru.

Kugira ngo twumve neza ibyo abaguzi bakeneye, amasosiyete yo mu bucuruzi yambukiranya imipaka y’Ubushinwa yiga ku byo abakiriya bakunda ndetse akanahanura ibyo abakiriya bakeneye hifashishijwe ikoranabuhanga rishya na algorithms.

Hagati aho, amasosiyete y’ubucuruzi yambukiranya imipaka y’Ubushinwa nayo yagerageje ubwoko bushya bwuburyo bukoreshwa nka livestreaming.TikTok yatangije serivisi yambere ya e-ubucuruzi muri 2021.

Ubucuruzi bwa e-TikTok bwatangijwe mu majyepfo y’amajyepfo ya Aziya n’Ubwongereza, kandi kugurisha buri kwezi muri Indoneziya kurenga miliyoni 100.

Inkunga ya politiki kandi yazamuye iterambere ryihuse ry’iterambere ry’Ubucuruzi bwambukiranya imipaka mu Bushinwa.